Events › Community events, Football, Social events
Streaming for Willow
Region: East Midlands, East of England, London, North East, North West, Northern Ireland, Overseas, Scotland, South, South East, South West, Virtually, Anywhere in the World, Wales, West Midlands, Yorkshire and the Humber
November 30, 2025
Streamers, gamers and content creators – it’s your time to shine!
Stream for Willow this October and November to raise funds to support seriously ill young adults in the UK. Whether you’re gaming, tackling a quirky challenge, jamming on the piano or just spilling the tea – the sky’s the limit! The first 50 people that sign up will get a free Streaming for Willow t-shirt – so, grab your gear and plan your stream.
No matter what you choose to do, the funds you raise will help create more special days and experiences for young adults facing serious illnesses.
Got some questions about your Stream for Willow? Take a look at our FAQs
Get ready in three easy steps
Register
You can choose to tackle this solo or rally your crew and stream together. We are offering a free, bespoke Streaming for Willow t-shirt to the first 50 people who sign up and get a donation to their fundraising page.
Plan
Choose your date and get planning. You’ll need to decide which platform will be your stage for going live! (We recommend Twitch). Don’t forget to share on social media – you can use our promotional materials below to get the word out!
Fundraise
Set up your fundraising page and start raising vital funds to support seriously ill young adults.
Promoting your stream
Here is everything you need to get your fundraising stream for Willow started.
Before you start streaming, you’ll want to let your community know that you’re taking part in this challenge. Take a look at our engagement guide for tips and messaging examples:
Once everyone knows all about your stream and your impactful purpose, you can use the templates below to keep everyone updated about when it is taking place. Make sure you tag us!
Using Willow’s brand
Tell everyone you can that you are fundraising for Willow! Download our Streaming for Willow logos and overlay to put on your stream screen.
You can also use our social media graphics to let everyone know.
Here are some more of our GIFs, overlays and emotes for you to use to bring your Willow stream to life! Remember to take breaks regularly too.
Overlay purple gradient background
Overlay graphic – purple logo gradient
Overlay graphic – purple logo no background
Overlay graphic – white logo no background
Emote – streaming for willow logo
Wait, break and thank you screens
Before, during and after your stream takes place, use our screen overlays to let your audience know about the incredible challenge you are taking part in and how they can help. Remember to take breaks, keep talking to your community and look after yourself!
Being part of #TeamWillow
You’re fundraising for Willow – let your community know that you are part of #TeamWillow! Download and use our Streaming for Willow logo and our fundraiser logo when talking about your stream.
Thank you for supporting young adults living with serious illness!
Frequently Asked Questions
What can I stream?
Pick the type of livestream you want to do… Whether it’s gaming, music, fitness, art, cooking, teaching, or simply chatting.
How do I sign up?
You can create your fundraising page here. Don’t forget to share your page with friends and family
When can I stream?
Our campaign officially launches in October 2025, but the choice is yours! You can go live anytime that works for you. Maybe you’ll pick one big date for a main event, or challenge yourself with multiple streams throughout the campaign.
What should my fundraising target be?
You decide the target that feels right for you – we suggest starting off with £50. And remember, if you’d like tips or a boost along the way, just reach out and we’ll help maximise your fundraising.
Do you have a Discord channel?
Yes. Join our Stream for Willow Discord channel to share ideas, make friends and be the first to know about upcoming events.
Where does the money that I raise go?
Every pound you raise will make a real difference to seriously ill young adults across the UK. Your fundraising helps Willow create unforgettable Special Days and experiences, giving young people living with life-threatening conditions the chance to enjoy precious moments with their loved ones, away from the pressures of treatment and illness.
These experiences aren’t just about fun days out. They provide comfort, joy, and lasting memories at a time when they’re needed most. Thanks to your support, Willow can continue bringing light and hope to young adults and their families when life feels toughest.